GNI Labs
No GNI Labs, grupos de organizações de notícias se reúnem ao longo de vários meses para solucionar problemas de negócios específicos com o apoio do Google e de especialistas da indústria.
Os participantes de cada organização de notícias:
- Recebem consultoria personalizada
- Aprendem com pares que enfrentam problemas de negócios semelhantes
- Implementam medidas específicas para aprimorar suas metas
Confira abaixo exemplos de alguns de nossos laboratórios globais:
Laboratórios de Audiência do GNI
América do Norte
Partners: News Revenue Hub
Participants:
Round 1: Bethesda Beat, Bridge Michigan, CalMatters, Center for Investigative Reporting, Center for Public Integrity, Crosscut, Daily Memphian, DCist, Denverite, MinnPost, Mississippi Today, Next Avenue, Rivard Report, The Capital Times, #ThisIsTucson
Round 2: Le Soleil, The Current GA, The Journal Gazette, Univision Sacramento and WBUR, The Discourse, Cold Tea Collective, National Catholic Reporter, Retro Report and The Trace.
América Latina
Partners: Raccoon Digital Marketing
Participants:
Round 1: CNN Brasil, Estadão, Grupo Abril, Pagina 12, Publimetro, Reforma, RPP Noticias, UOL
Round 2: Aos Fatos, Diário do Rio de Janeiro, Diario El Comercio, Diario Libre, Editora O Dia, El Colombiano, Jota, La Hora, La Nación, La Opinión, La Tercera, La Voz, O Liberal, O Tempo and Sistema Costa Norte de Comunicação.
Table Stakes Europe
Partners: WAN-IFRA (Europe)
Participants:
Round 1: DC Thomson Media (United Kingdom), Diari Ara (Spain), Diário de Notícias (Lisbon, Portugal), Edinet (Italy), EDN - Empresa do Diário de Notícias (Madeira, Portugal), Heidenheimer Zeitung (Germany), Henneo Media (Spain), Lensing Media (Germany), Medienhaus Aachen (Germany), NOZ Medien (Germany), Le Parisien (France), Le Télégramme (France), Le Quotidien Jurassien (Suisse) and Südkurier (Germany)
Round 2: Editions de l’Avenir, La Voix du Nord, Le Point, Les Echos, Sud Ouest, Tiroler Tageszeitung, Irish Examiner Limited, DuMont Rheinland, General-Anzeiger Bonn, Neue Pressegesellschaft, Nordkurier Mediengruppe,Nordwest-Zeitung Verlagsgesellschaft mbH & Co. KG (NWZ), NOZ, Saarbrücker Zeitung / Trierischer, Volksfreund, Schwäbisch Media, Zeitungsverlag Waiblingen, Mediotejo, SME.sk (Petit Press, a.s.), Diario de Navarra, Grupo Godó de Comunicación, Grupo SERRA, Vocento, 24 heures, Baylis Media Ltd
Lab Reports: Table Stakes Europe
Ásia-Pacífico
Partners: News Revenue Hub
Participants:
Australian Community Media, Bangkok Post, Chosunilbo, Dainik Jagran, Jang Media Group, KBR, Medcom.id, ThePrint and Yonhap News Agency.
Laboratórios de Monetização de Audiência do GNI
América do Norte
Parceiros: FTI Consulting, Local Media Association
Participantes: Baltimore Sun, Buffalo News, Charleston Post and Courier, Columbus Dispatch, GFR Media, Houston Chronicle, Idaho Press, Portland Press Herald, Southeast Missourian, Torstar, Toronto Star
Lab Reports: >> Digital Subscriptions Playbook, Digital Subscriptions Critical Benchmarks
América Latina
Parceiros: Mather Economics, WAN-IFRA
Participantes: Clarín, El Espectador, Estadão, Estado de Minas, Folha, La Nación, Nexo Jornal, Reforma
Canadá (contribuições)
Parceiros: News Revenue Hub, Membership Puzzle Project
Participantes: Glacier Media, Village Media
América Latina (Contribuições)
Partners: Blacksip Digital, Mirum, Technology For Solutions, Iconosur, News Revenue Hub, Membership Puzzle Project, WAN-IFRA
Participants: Animal Político, Agência Pública, AzMina, Brasil 247, Capricho, Correio Brasiliense, Crónica, El Colombiano, El Cronista, El Debate, El Faro, El Imparcial, El Litoral, La Opinión, La Silla Vacía, La Patria, La Prensa Gráfica, El Heraldo, Periódico AM, Repórter Brasil, UOL Esporte
Europa (Assinaturas)
Partners: FT Strategies, INMA
Participants: Dennik N, El Mundo, Gazeta Wyborcza, Kurier, La Croix, MittMedia, RP Online, The Independent
Lab Reports: European Subscriptions Lab Report
Ásia-Pacífico (Assinaturas)
Partners: FTI Consulting, WAN-IFRA
Participants: BloombergQuint, Business Insider Japan, CommonWealth Magazine, The Hindu, The Jakarta Post, Kompas, Malaysiakini, Southeast Asia Globe
Lab Reports: APAC Subscriptions Lab Report
Americas (Subscriptions)
Partners: Local Media Association, WAN-IFRA
Participants: Boone Newspapers, Corporación La Prensa (Panama), Editora Globo (Brazil), FP Canadian Newspapers Limited Partnership, Jornal Correio (Brazil), Metro Market Media, O Tempo (Brazil), Rede Gazeta (Brazil), Startups.com.br (Brazil), SupChina, The Juggernaut, The Times-Picayune and Advocate, and Woodward Communications
GNI Startups Labs
Brasil
Partners: Echos, Insper
Participants: Agência BORI, Agência Tatu de Jornalismo de Dados, Alma Preta, AzMina, Fervura, Galápagos Newsmaking, MyNews, Núcleo Jornalismo, Ponte Jornalismo, São Paulo para Crianças
América do Norte
Partners: LION Publishers
Laboratórios de Anúncios da GNI
América do Norte
Parceiros: 10up, LION
Participantes: BK Eagle, BK Reader, Long Beach Post, Nola Messenger, Oil City News, San Angelo Live, Vermont Digger
Lab Reports: >> Ad Revenue Lab Website
América do Norte (anúncios premiados)
Parceiros: 10up
Participantes: Diarios Associados, Honolulu Star-Advertiser, Maine Today
América Latina
Partners: MightyHive
Participants:
Round 1: Ambito, Brasil 247, BioBio, Catraca Livre, Correio 24h, Estadão, Exame, Folha de Vitória, Gazeta do Povo, Grupo Expansión, Grupo Imagen, Grupo NZN, iBahia, iG, Infomoney, Jovem Pan, La Gaceta, Lance!, La Republica, Metrópoles, Minuto Uno, Nexo, NSC, O Antagonista, O Povo, O Dia, Pulzo, Rede Gazeta, RBS, RCN, Semana.
Round 2: BHAZ, Campinas.com.br, CartaCapital, Costa Norte, Diário do Nordeste, Diario Libre, Diario Los Andes, DUPLOS, El Ciudadano, El Imparcial, El País, Grupo Crónica, Grupo Epasa, Imediato, La Opinión, La Patria, La Silla Vacía, ND Mais, O Tempo, Ponte Jornalismo, Sistema Sagres
Ásia-Pacífico
Parceiros: AnyMind Group, ProPS & CCI (Dentsu)
Participantes: Ayobandung, Beritasatu, KR Jogja, The Ibaraki Shimbun Co., Ltd, Iwate Nippo Co., Ltd, Kumamoto Nichinichi Shinbun Co.,Ltd, Medan Pos, The Niigata Nippo Co., Ltd,Oita Godo News Company, Radar Cirebon, Sanyo Shimbun Co.,Ltd.,Shikoku Shimbun Co., Ltd,Suara Surabaya, Sukabumi Update, Tokushima Shimbun, The To-o Nippo Press Co.,Ltd, Wartaekonomi
US Ad Transformation Lab
Partners: 10up, AAN, NAHP and NNPA
Participants: Afro-American Newspapers, Al Día en América, Blavity News, The Cincinnati Herald, The Dallas Examiner, El Latino, The Houston Defender, Houston Forward Times, Impacto Latino, La Mega Media Cleveland, La Noticia, La Opinion, Michigan Chronicle, The Mississippi Link, Noti Bomba, Post News Group, Our Weekly Los Angeles Newspaper, The Philadelphia Tribune, Precinct Reporter, Prensa Arizona, QCity Metro, The Sacramento Observer, The Seattle Medium, Texas Metro News, The Tri-State Defender, Vida Newspaper and Westchester Hispano.
North America Sponsorships Lab
Partners: Blue Engine Collaborative, INN
Participants:
Round 1: Block Club Chicago, Cityside, The CT Mirror, Current, Futuro Media, Grist, VTDigger
Round 2: The Atlanta Voice, Bridge Michigan, Caribe Communications & Publications, Colabora, El Confidencial, Diamond Diaspora Media, Discourse Media, El Paso Matters, Energetic City, The Forward, Mississippi Today, Mutante, Sahan Journal, Spotlight PA
Laboratórios de Dados da GNI
América do Norte
Partners / Contributors: Deloitte Consulting, Local Media Association
Participants: Meredith, NBC O&O, Philadelphia Inquirer, St Louis Post Dispatch, The Seattle Times, Tampa Bay Times
Lab Reports: >> Data Lab Report
Ásia-Pacífico
Parceiros: MightyHive, 55 the data company, Datalicious, e-Agency, Tatvic
Participantes: Jagran New Media, Mainichi, New Zealand Media Entertainment, South China Morning Post, Star Media Group, UDN
Lab Reports: >> APAC Data Lab Report
Laboratórios de Produtos da GNI
Ásia-Pacífico
Parceiros: Echos, Splice
Participantes: Australian Community Media, India Today, Frontier Myanmar, Malaysiakini, Mamamia, Metro TV, READr, TurkBox
Lab Reports: >> APAC Design Accelerator Report